The world of SEO is shifting right under our feet. For years, we’ve focused on keywords, backlinks, and user experience. But now, with AI Overviews appearing at the top of Google’s search results, the game is changing. As a marketing professional, you’re likely feeling the pressure to not just keep up, but to get ahead. […]
If you work in digital marketing or SEO, you hear about AI constantly. “AI will take your job!” “AI is the future of everything!” There’s a lot of noise, a lot of hype. As someone who’s been in digital marketing for a long long time, managing SEO & SEM, I wanted to share my perspective. […]
In recent years, the landscape of Search Engine Optimization (SEO) has undergone notable transformations, primarily as a result of the rapid advancements in artificial intelligence (AI). As AI technologies continue to evolve, they significantly shape how content is created, optimized, and indexed, affecting the very core of SEO strategies. In this article, we will explore […]
