Tag: AI in Marketing & SEO
Do Brand Mentions Matter More Than Backlinks for AI SEO?
Backlinks are no longer the dominant SEO currency. In the zero-click AI search era, brand mentions across Reddit, YouTube, and social platforms drive visibility. Here’s how to earn them.
SEO & Paid Ads: How to Tell Where Your Leads Come From?
A few days ago, someone asked me a question that stopped me in my tracks: “How can you tell if a lead came from your SEO campaign or from a paid ad?” I was a bit startled because, after years of working with analytics, the answer feels second nature. But it’s a great question. It’s […]
